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Denise Pope
Stratfield Way, Kettering
Northamptonshire NN15 6GS



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A highly creative designer who always
  achieves outstanding results


Hello, I’m Denise Pope; the founder of Design by Pope.
I’m a freelance designer with extensive experience across web, digital, branding, print, and social media.

I've been freelance since the middle of 2012, after 15 years working within the agencies I co-founded and operated as Creative Director.

Being independent allows me to spend 100% of my time working on creative projects with a small client base, providing direct access to my experience and creative ideas. In short; more collaboration, more communication, more of the time. I also provide additional capacity for local creative agencies.

I’m also a co-founder of Baby Swap or Shop, a free-to-use online platform for mums-to-be and parents to buy, sell, swap and source new and used maternity, baby and toddler items throughout the UK. As a startup brand in 2010, it has achieved great recognition as a case study in how to maximise the power of a strong social media strategy, with an engaged fan-base that rivals more established brands in the baby and toddler sector.


“Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives.”
- William A Foster

Any good?

I like to think so. And if feedback from my clients is any indication, I’m not the only one...

“Denise is a highly creative designer who always achieves outstanding results. She is passionate and professional and delivers above and beyond my expectations everytime she works on one of my projects.”
- Richard Conway,


“Denise supplied us with creative results that transformed our online communication.
The design was so strong that it shaped all our communications for the next five years.”
- Matthew Hann, Riders for Health

“Denise is a very talented creative designer with a flair for understanding the nuances of website design. She has a great attention to detail and is highly supportive on client projects. I've known Denise for many years now and constantly feel she is always there to resond to any queries I have about design. Really a great person to know!”
- Neil Wooding, Gamesys


“Denise has translated my concept way beyond my expectations with particular attention to detail and shows vast knowledge in technology and social media, which has enhanced the website even further. Nothing phases Denise; she is flexible in her approach to ideas and incorporates functionality with visual ease.”
- Carrie Webster, Baby Swap or Shop

More on Linked In

As I don’t believe in reinventing the wheel, you can read more about my professional background on my LinkedIn profile. Feel free to send a connection request.